Brand Identity

Time to take a brand new look at Branding

Everything you do or say is wrapped up in your brand. It’s your most valuable and enduring asset, with the power to drive loyalty and generate revenues long into the future.

Something that fundamental needs a first-class support team to maximise its potential and use its power to engage audiences in the physical and digital worlds. That’s what I do. I immerse myself in your strategy, vision, mission, values, customer profile, brand perceptions, and brand positioning.

I help you chart a brand strategy that allows you to communicate seamlessly across all touch points and in every format from tone of voice to look and feel.

From designing unique visual identities to building brand toolkits, I help my clients communicate with clarity, consistency, and in a manner so compelling, it draws customers – old and new, B2C or B2B – to your product or service.

Ready to unlock your brand’s full potential?

Let's Take your Brand to the Next Level

BRAND IDENTITY

Portfolio of Brand Identity Work

Let's Take your Brand to the Next Level

BRAND IDENTITY CLIENT PORTFOLIO

Client: Adjust-A-Bed

Backgound: Adjust-A-Bed, leading brand of Adjustable Beds in the UK wanted to completely refresh the look and feel of the brand. Making great headway into the industry the company wanted graphics that would make an impact against the competition.

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Client Feedback: Working Simon for over a year, and everything from Logo, Point of Sale, Vehicle Graphics, Product Brochures and Website have all being completed with outstanding quality of skill. We trusted Simon with the vibrancy of the textures and colours that he had chosen - and the feedback from our retailers has been amazing.

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The successful brand knows itself and its audience. It occupies shared ground that draws brand and customers ever closer; it plays on their natural affinities.

None of this comes about by accident. First comes research, followed by insights and a single-minded approach to communication. That’s what brand design does; it codifies the connections between brand and audience … intellectually … graphically … visually.

My Designology brand book stretches from customers and heritage to product labels and ecommerce.

Projects like this one with Adjust-A-Bed widen the gap between your brand and its competitors.